Our Green column this week focuses on the best sustainability practices implemented at the Sanremo Festival 2025. This event is gaining recognition for its environmental responsibility and ecological innovation. Even Italy’s most-watched music event has chosen to embrace new sustainable practices to reduce its environmental impact and promote a more responsible green culture.
Sanremo and Sustainability: The 2025 Initiatives
One of the most notable innovations at Sanremo Festival 2025 is the "Futurae Heroes" project. This initiative, promoted by Music Innovation Hub, aims to raise awareness within the music industry about its environmental responsibilities and to train new generations of leaders in sustainable music practices.
Within this framework, the Living Garden Hub at Sanremo 2025 becomes a space dedicated to music, innovation, and sustainability, hosting events that promote green solutions and a more responsible lifestyle. Industry professionals and artists will gather to discuss the role of music as a vehicle for social change.
Objectives and Environmental Impact of Sanremo Festival 2025
The main goal of the Sanremo Festival is to reduce the event's ecological footprint through sustainable practices, such as:
- Reducing energy waste and using renewable energy sources;
- Eco-friendly waste management, encouraging recycling and reducing single-use plastics;
- Engaging audiences and businesses to raise environmental awareness;
- Supporting artists and professionals committed to sustainability initiatives.
Talking about a sustainable Sanremo 2025 also means paving the way for a new concept of responsible music events. The theme of sustainability in major events is gaining increasing attention on an international level, and the Festival could become a model for other events in Italy and worldwide.
Our company has always been committed to sustainable policies, particularly those related to the circular economy and waste reduction—topics that are, of course, at the heart of our Green column.
Find our news
Get the most out of your assets.
Discover how to transform your
movable assets into financial resources.